What to Wear to Your Photoshoot: The Ultimate Guide to Colours, Outfits & Styling
Choosing what to wear for your photoshoot can feel surprisingly stressful but it doesn’t have to be! With the right colours, textures, and styling choices, you can create images that feel polished, timeless, and beautifully you. Here’s everything you need to know to look and feel amazing in front of the camera.
Start With a Colour Palette (Not Matching, Just Coordinated!)
The best photos happen when your colours complement each other rather than compete. Think coordinated, not identical.
Here are a few fool-proof palettes:
Neutral Palette
Beige, cream, tan, brown, soft grey, white
→ Soft, natural, and timeless
Earthy Tones
Olive, rust, mustard, forest green, terracotta
→ Warm and rich, perfect for outdoor shoots
Soft Pastels
Blush, dusty blue, sage, lavender
→ Gentle, romantic, ideal for couples or maternity
Jewel Tones
Emerald, navy, burgundy, plum
→ Bold but elegant, perfect for portraits or evening shoots
Avoid: overly bright neon colours - they can reflect onto skin and create harsh colour casts.
Go for Solid Colours (or Minimal Patterns) Solid colours photograph beautifully and keep the focus on you, not your outfit.
If you do choose patterns, stick to:
✔ small, subtle prints
✔ classic stripes
✔ soft florals
Avoid:
✘ busy patterns, logos, graphics, or heavy text
✘ large stripes or plaids — they can distort on camera
Choose Outfits That Move Nicely
Fabrics make a huge difference! Flowy dresses, linen shirts, knits, and textured layers add gorgeous movement and depth to your photos. They catch the light beautifully and create natural, effortless images. Avoid stiff fabrics or anything you constantly need to adjust.
Comfort is Key (You Should Feel Like YOU)
If you’re uncomfortable, it shows. Wear something that makes you feel confident, relaxed, and true to your style. A photoshoot is not the time to try a brand new look you’re unsure about.
Ask yourself: “Would I wear this on a good day out where I feel confident?” If yes, it’s perfect.
Think About the Location
Match your outfit to the environment:
Beach
→ Whites, creams, pale blues, lightweight fabrics
Bush/Forests
→ Earthy colours, browns, greens, neutrals
Urban/City
→ Jeans, blazers, black, denim, bold shapes
Studio
→ Soft neutrals, simple styles, minimal patterns
The goal is harmony, not blending in completely.
For Couples or Families: Coordinate Without Copying
Try this simple formula:
1–2 main colours + 1–2 neutrals
For example:
Dusty blue + cream + denim OR Olive green + tan + beige
Mixing textures and shades keeps everyone cohesive but natural.
Ready for Your Photoshoot?
The best outfit is one that feels comfortable, coordinated, and true to your personality. When you choose colours and styles that complement each other, your photos instantly feel more polished and timeless.
If you ever feel unsure, you’re always welcome to send me a quick message with your outfit options, I’m happy to help you choose the perfect look for your shoot!